Monday, 18 June 2012

Men wanted, and Lots More Too!

When we began building the agency, we made a decision to concentrate just on the girls. That wasn't because we don't want male models too, but rather because we wanted to get things working with just one type of model first before expanding into different markets.

Now that we've successfully launched the site to clients, we're ready to begin that expansion.

We've now added registration procedures for male models and well as females. We've also added a registration form for supporting services such as stylists, lighting technicians and photographers.

Ultimately, we want clients to know that they can find all the people they need in one place, book them through LMA and simplify their work.

Genuine, professional grade service. It's how our parent company made it's name, really.

Outdoor and Location Shooting Event

This weekend 24th June, London Model Agency is hosting our first outdoor and location shooting event. The idea is to give our models the opportunity to extend the range of pictures on their profile pages by creating the sort of images we just can't make in the confines of the studio.

It's a bit risky, a bit unpredictable, but that's all part of the fun!

We've planned a four to five hour shoot with around ten of our models using parts of Epping Forest, some historic buildings and panoramic views of London as locations and backdrops. If the weather holds!

Some of our girls will be travelling from the south coast, others from the midlands, but they all share our enthusiasm for making great pictures and also for making the agency work.

We'll post some pictures form 24th before too long, so everyone can see what LMA can do.

After Launch

Two weeks since our official launch to clients and things are moving in the right direction. Making full use of social media, an online ad campaign and featured ads in several popular industry publications, we've been seeing increasing interest from all kinds of clients.

Advertising and promotions - several medium sized players have expressed an interest in the agency and plan to book through us soon.

Fashion - just the one call so far, but it's a belter! A catwalk show job for ten models at a central London venue this September.

Glamour - interest from a couple of traditional publishers (newspapers and lad's magazines) mean we're hopeful of some decent repeat business pretty soon.

Film and TV production - we've established links with a number of individuals responsible for casting on small film and TV projects in and around London. There's an ongoing conversation which will hopefully lead to some regular work.

So, while the world is not beating a path to our door, we are managing to throw the door open and yell 'roll up, roll up' as loud as we possibly can until at least a few interested parties come to see what we have to offer.

Inertia is an expected part of the process of launching and building the agency, but that's not all negative. It can take a while to get things moving, but once we get on a roll, there will be no stopping us!